Art Direction / UX
SAS is often percieved as an expensive airline. We created a banner that, through deep google maps integration, let people experience their destination, before booking their flight. This way we engaged people to fulfill their travel dreams, while also letting them know, that SAS has budget priced flights too.
This work won Bronze at Creative Circle, as well as winning it's category at the Danish Internet Award.
Created at NetPeople with Acne Productions